Feb 8, 2024

How to transform Bangladesh Enterprises' BEST agile way to drive success

Unleash the Bengal Tiger: Transforming Bangladeshi Enterprises with Agile


Ready to catapult your Bangladeshi enterprise to the forefront of global competition? 


This is a border-free online one-ness ERA of the world open to all, competing globally. So dynamisms to Discover the BEST agile practices tailored for local success, driving innovation, growth, and customer satisfaction to the global stage! 

I have worked with some SME enterprises as an Advisor Consultant to scale up the concern to save from loss and sickness. I always loved and was interested in saving the business because of employment generation. Sources of earning life and living our young graduated manpower. Out of my long 26 years of career track with 100% export-oriented manufacturing industries at home and abroad... I have learned so much... and this is the outcome...appeal to scale up of...  

About 55 years ago- our high school textbook was a faction history that On a river, one boat rowed by two people from both ends in opposite directions on a dark night in the morning they discover them in the same place... the theme and learning of history- was unity we stand for success divide we sustain a loss. We need the unity of our entrepreneurs and the unity of management culture to drive national success.

An approach for SMEs to becoming Agile in a dynamic Post-Pandemic & Ukraine Russia War to survive. 

  




Imagine a Bangladesh synonymous not just with vibrant culture and natural beauty, but also with cutting-edge business agility. Imagine Bangladeshi enterprises thriving on the global stage, outpacing competitors with innovative products, lightning-fast responsiveness, and customer-centric solutions. This isn't a pipedream – it's the reality within reach through the power of agile transformation.

Meanwhile, we have so many corporate-cultured groups of companies and Businesses. Despite these most SME enterprises are stuck with emotional Whims worthy authoritarian management decision making. Also, our recent political culture fuels the air to this end! That hinders the total growth of our economy from the macro and micro levels.


Works Ethics Honesty Integrity is not evaluated and judged other than shortcut oiling and nepotisms. They don't even like to listen to any suggestions or advice from the professionals hired to get rid of the situation to overcome the sustainable loss...due to emotional management.

The very real obstacles to agility and growth in many Bangladeshi enterprises. However, it's important to remember that change is possible, and even large, ingrained cultures can shift towards a more agile and employee-centric model. Here are some suggestions on how to move forward:

Addressing the Root Causes:

  • Challenge the Status Quo: Start by fostering open and honest dialogue within the organization. Encourage employees to voice their concerns about the current culture and its impact on performance.
  • Promote Transparency: Shed light on decision-making processes and involve employees in setting goals and strategies. This builds trust and fosters a sense of ownership.
  • Reward Meritocracy: Implement fair and transparent performance evaluation systems that reward ethical behavior, hard work, and results, not just nepotism or personal relationships.
  • Focus on Values: Clearly define and communicate the company's core values, emphasizing integrity, honesty, and fair treatment. Train leaders to embody these values and hold everyone accountable.

Building a Culture of Freedom and Agility:

  • Empowerment: Delegate decision-making authority to teams and individuals closest to the work. This fosters ownership, responsibility, and quicker problem-solving.
  • Collaboration: Break down silos and encourage cross-functional communication and collaboration. Create spaces for open discussions and brainstorming.
  • Continuous Learning: Invest in training and development programs to equip employees with the skills and knowledge needed to thrive in an agile environment.
  • Feedback Culture: Promote a culture of constructive feedback, allowing employees to learn from mistakes and grow. Encourage feedback exchange between colleagues and leaders.
  • Celebration of Success: Recognize and celebrate individual and team achievements to boost morale and reinforce desired behaviors.

Remember:

  • Change takes time: Don't expect an overnight transformation. Be patient, celebrate small wins, and focus on continuous improvement.
  • Leadership is key: Leaders must champion the cultural shift and set an example by embodying the desired behaviors.
  • Communication is crucial: Communicate the vision for change clearly and regularly, addressing concerns and ensuring everyone understands the benefits.
  • Seek external support: Partner with consultants or HR professionals who can provide guidance and expertise in implementing cultural change.

By addressing the root causes of corporate culture issues and actively building a culture of freedom and agility, Bangladeshi enterprises can unlock their true potential and thrive in the global marketplace. It's a challenging journey, but one that is well worth taking for the sake of both individual and organizational growth.

Beyond "Stubborn": Unlocking Agility for Bangladeshi Entrepreneurs

Explore the realities and challenges faced by Bangladeshi entrepreneurs, and discover practical strategies to navigate a dynamic market, embrace learning, and thrive in the face of competition.

  • Acknowledge the challenges: Recognize the difficulties faced by entrepreneurs in Bangladesh, such as limited access to resources, complex regulations, and fierce competition. This shows empathy and avoids sounding accusatory.
  • Success stories: Examples of Bangladeshi entrepreneurs who have embraced agility and found success through adaptation and learning. This provides inspiration and demonstrates the value of these approaches.
  • Practical tips and actionable strategies for improving agility, such as:
    • Embrace data-driven decision-making: Encourage entrepreneurs to gather and analyze market data to inform their strategies.
    • Build a culture of experimentation: Foster an environment where small-scale experiments and calculated risks are encouraged.
    • Prioritize continuous learning: Emphasize the importance of staying updated on industry trends, attending workshops, and seeking expert advice.
    • Develop a growth mindset: Promote a belief that skills and abilities can be learned and improved upon through effort.







Challenge & Hook:

The Bangladeshi business landscape is brimming with potential. Yet, traditional, rigid structures can hinder growth and adaptability in today's fast-paced market. Bangladeshi enterprises face unique challenges: navigating complex regulations, accessing resources, and competing with established global players. But here's the good news: agile isn't a Western import; it's a mindset shift perfectly adaptable to the Bangladeshi context.

The Agile Advantage:

Agile isn't just a methodology; it's a cultural revolution. It empowers teams to embrace change, collaborate effectively, and deliver value iteratively. Imagine:

  • Rapidly adapting to market demands: No more being caught off guard by trends. Agile lets you pivot quickly, seize opportunities, and stay ahead of the curve.
  • Boosting innovation: Unleash the creativity within your teams. Agile fosters experimentation encourages feedback, and fuels groundbreaking ideas.
  • Enhancing customer satisfaction: Put your customers at the heart of everything you do. Agile ensures you're constantly delivering solutions that meet their evolving needs.
  • Building a culture of engagement: Empower your employees, break down silos, and foster a collaborative spirit that drives results.

The BEST Agile Approach for Bangladesh:

Remember, there's no one-size-fits-all agile approach. The "BEST" agile for Bangladesh requires tailoring practices to your unique cultural context, business goals, and resource constraints. Here are key considerations:

  • Start small, scale gradually: Don't try to boil the ocean. Begin with a pilot project, learn, iterate, and then expand strategically.
  • Focus on value, not just process: Agile isn't about ticking boxes; it's about delivering real value to your customers.
  • Embrace cultural nuances: Respect existing hierarchies and communication styles while fostering an agile mindset.
  • Build local expertise: Invest in training and development to create a strong pool of agile talent within Bangladesh.

Call to Action:

The time for action is now. Don't let outdated practices hold you back. Embrace the agile revolution and unlock the true potential of your Bangladeshi enterprise. Take the first step today:

  • Download our free guide: "The Agile Starter Kit for Bangladeshi Businesses"
  • Attend our upcoming webinar: "Agile Done Right: Tailoring Practices for Bangladesh Success"
  • Connect with our team: Let's discuss how we can help you implement agile and achieve sustainable growth.

Remember, you have the power to transform your enterprise and become a global leader. Embrace agility, unleash the Bengal Tiger within, and rewrite the success story of Bangladeshi business.


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Feb 4, 2024

How unique e-commerce thrive FREEDOM beyond bricks-and-mortar

Beyond Bricks and Mortar: The Ultimate Guide to Thriving in the E-commerce Reality...

The physical store isn't dead, but the future is digital! Thrive in the e-commerce reality with our ultimate guide: unlock growth, beat competition, and build enduring customer relationships.




In case you may Unify online and in-person sales today. An omnichannel approach... based on your market reach and feasibility. Not based on whims and emotion. Those days are gone this is a data analytics-driven age and decision making should be on the basis...

E-Commerce Freedom:

  • Location independence: Sell to anyone, anywhere in the world, 24/7. No geographical limitations.
  • Schedule flexibility: Work according to your own schedule, not store hours.
  • Reduced overhead: No need for physical store rent, utilities, or staff (initially).
  • Scalability: Easily scale your business up or down depending on demand.
  • Experimentation: Test new products, strategies, and marketing tactics with minimal risk.
  • Data-driven decisions: Gain insights from customer data to optimize your business.
  • Personalized experiences: Tailor offerings and promotions to individual customers.
  • Automation: Automate tasks like order processing, marketing, and customer service.
  • Community building: Connect with customers on a global scale and foster strong relationships.


The Bricks & Clicks Revolution: Mastering the Omnichannel Experience


What is the difference between brick-and-mortar and click-and-mortar?

Brick and mortar refers to a business's physical location where they sell products in person. 

Click and mortar refers to an omnichannel retail strategy where a business sells products both online and in person.

How does eCommerce affect brick-and-mortar?

Price competition: Online retailers often operate at lower costs than physical stores, enabling them to offer competitive pricing. This usually puts pressure on brick-and-mortar retailers to match these prices, often at the expense of their profit margins.




12 Steps to Move Your Brick & Mortar Store Online might be helpful to go through the link to know more in detail. 


Want to move your brick-and-mortar store online or want to have an online store parallel to your offline business?

It takes strategic thinking and planning to foresee the possibilities, overcome the challenges, and capitalize on the opportunities. These 12 steps, we believe, will provide a practical guideline for you to move your brick-and-mortar store online.

But I would like to outline the very first step which is damn important and above all to consider first most precisely. 

Step 01 – Define and Keep SMART Goals

The idea of setting goals is anything but new to the business owners. But SMART goals are somewhat different.

SMART is an acronym that stands for Specific, Measurable, Achievable, Relevant and Time-bound. SMART goals, based on these 5 requirements, are used widely in online commerce.

That’s because SMART goals are data-driven, and data is much easier to acquire in the digital sphere.

Simply stated, moving your goals online is the first step to moving your brick-and-mortar store online.

Let’s take a look at an example of a SMART goal:

S – Specific

Get detailed and specific with your goals. Don’t define goals like ‘sell more products’ or ‘increase average order value per customer, try these instead:

  • ell 25% more plain white T-shirts by the end of November.
  • Increase average order value per customer by 20% over Christmas.

M – Measurable

Make sure you can measure the progress of your goals. Don’t define goals like ‘increase good reviews’, attempt this instead:

  • Get an increase of 15% more 4 and 5-star reviews by the end of the year.
  • Get a 4-star overall review rating on Trustpilot.

A – Achievable

Be realistic with your goals, especially when you’re just starting up online. Don’t have goals like ‘bring in the same amount of revenue that I had offline’, try this instead:

  • Aim for 60% of offline revenue by the end of the year. Then 80% by the end of the next year and begin taking in more revenue in 2 years.

R – Relevant

Prioritize the right goals for your step into e-commerce. Don’t keep goals like ‘increase inventory range by 50%’, try these instead:

  • Aim for 2000 page views a month.
  • Sell my first 10 products.
  • Get my first product review on-site.

T – Time-bound

Always set a deadline for your goals. Don’t set goals like ‘increase traffic to the blog’, try this instead:

  • Increase blog traffic by 15% by the end of this month, then by 20% by the end of April.

When it comes to setting SMART goals, data is your best friend. Garner as much data about your store’s online performance as possible; it’s going to let you know exactly what to aim for and exactly how you’recom[pleted doing.

I am doing a consultancy on e-commerce in my city from 25 Dec 2024 and submitted a short 16-page report. Which is confidential and can't share the document here due to privacy issues. The primary proposal is yet to be accepted and implemented. They are stuck up with Brick and Morter.

They have been running a Beautiful Super Shop of 13500 SFT on a floor space of their own. For 6 years they haven't earned any profit yet. My intermediary prosal Omnichannel is both Online and offline for trial. In these regards, I have completed surveys and compiled the opinions. 

On this basis, I have suggested and submitted 4 phases of direct marketing steps in writing for approval to the CEO from 27, and 31 Jan to 1 Feb 2024... maybe how and cry... my failure to make them best understand the reality of the time... need .surjical operation only way out to save the baby... before sine die ...

Decision in time is the most important factor in Business. Our decision might cause failure to achieve the goal due to wrong perception, emotional decision, inadequate data, and analysis. Whatever- we may ratify based on feedback on time...and learn from the mistakes. The sooner the Better... time and tide wait for none...

The Human Touch in the Digital Age: Building Meaningful Connections with Online Customers.


Bangladesh is mobile and Facebook-friendly huge users. People are heading to social media and are used to it. Nowadays around 172 M mobile connections and 90 M unique mobile subscribers exist and over 25% are active mobile internet users. The country’s per capita growth was 45% in the past 5 years. Bangladesh is ahead of all Shows Spectator Index on per capita GDP growth… (2020 data)

The eCommerce Association of Bangladesh (e-Cab), the trade body for eCommerce in Bangladesh, estimates there are 700 eCommerce sites and around 8,000 eCommerce pages on Facebook. Facebook remains a popular method for advertising and selling products, to the point that many businesses forgo creating websites. This is inexpensive and easy to reach out to customers.  Ten billion taka in transactions takes place on eCommerce sites per year according to a 2017 e-Cab report. 

 

IN BANGLADESH, RETAIL E-COMMERCE IS GROWING AT 72 PERCENT A MONTH

At present, more than 35,000 individuals and over 25,000 small and medium enterprises (SMEs) are part of this sector.




The conclusion goes in favor of E-Commerce:

The physical store isn't dead, but the future is digital! Thrive in the e-commerce reality with our ultimate guide: unlock growth, beat competition, and build enduring customer relationships to grip and grab the market share...

One of the most recent news on National Daily- the Daily Star 4 February 2024 edition...breaking news in favor of E-commerce and against physical stores as a whole...  

Shwapno’s loss spirals to Tk 1,600cr in 15 years as finance cost gets heavier

  • E-Commerce Freedom, flexibility, Reduced overhead, Easy Scalability, 
  • Experimentation: Test new products, strategies, and marketing tactics with minimal risk.
  • Data-driven decisions: Gain insights from customer data to optimize your business.
  • Personalized experiences: Tailor offerings and promotions to individual customers.
  • Automation: Automate tasks like order processing, marketing, and customer service.
  • Community building: Loyalty and retention worthy ongoing relationship buildings 

Feb 3, 2024

How Power of Human Connection drive Best Results in HRM Business Marketing

The Power of Connection: How Friendship, Empathy, and Loyalty Build Lasting Relationships (and Conversions)

Discover how friendship, empathy, and shared purpose can build lasting relationships that drive conversions, boost employee engagement, and fuel social impact.





In today's fast-paced, transaction-focused world, it's easy to forget the power of human connection. But what if I told you that building genuine relationships – with your audience, your team, and even the broader community – could be the key to unlocking sustainable success?

Businesses are an ongoing concern and require sustainable development to continue.

In today's digital age, businesses are bombarded with the need to "convert," "engage," and "optimize." While these goals are important, they often overshadow the most powerful tool at our disposal: human connection. By fostering friendship, empathy, and a shared sense of purpose, we can build lasting relationships that transcend transactions and fuel sustainable success.

Marketing with Heart:

Forget faceless marketing tactics. Empathy allows you to understand your audience's needs and aspirations, enabling you to craft resonant messages that connect on a deeper level. Genuine friendships built with your customers foster loyalty and advocacy, creating a powerful network of brand ambassadors.

The Power of Teamwork:

Collaboration isn't just about efficiency; it's about amplifying impact. When teams listen to each other, learn from diverse perspectives, and work towards a shared purpose, they can achieve remarkable things. This collaborative spirit fosters engagement and loyalty among employees, which in turn translates to loyal customers.



Philanthropy as a Catalyst:

Integrating purpose into your business model isn't just a feel-good activity; it's a strategic move. Sharing your social impact through authentic storytelling connects you with customers who share your values and inspires them to become part of the solution. By fostering friendship across boundaries, you build a community of supporters who are invested in your success.

This blog post delves into the four cornerstones of human connection: friendship, empathy, listening, and loyalty. We'll explore how these qualities can be applied in both marketing and team-playing strategies, while also highlighting their impact on humanitarian efforts.

Marketing:

How fostering genuine connections with your audience can lead to brand loyalty and advocacy. Strategies like personalized communication, understanding customer values, and building communities. Examples of brands using these tactics successfully.

  • From Leads to Lifelong Fans: How Human Connection Drives Loyalty and Advocacy
  • Empathy-Fueled Marketing: Understanding Your Audience's Needs and Emotions
  • Friendship Marketing: Building Authentic Connections that Convert

Team Playing:

Importance of creating a collaborative and supportive work environment where empathy and loyalty thrive. Benefits like increased employee engagement, improved problem-solving, and higher productivity. Examples of teams who prioritize connection to achieve remarkable results.

  • Collaboration for Impact: How Teamwork Amplifies Social Change
  • Listening to Learn: Unlocking Collective Potential Through Active Listening
  • The Loyalty Factor: How Employee Engagement Drives Customer Loyalty

Humanitarian Aspects:

How businesses can leverage human connection to create positive social impact. Concepts like cause marketing, employee volunteerism, and partnerships with NGOs. Showcase inspiring examples of organizations using their resources to make a difference.

  • Beyond Profits: Integrating Purpose into Your Business Model
  • Harnessing the Power of Storytelling: Sharing Your Impact to Inspire Action
  • Friendship Across Boundaries: Building Bridges Through Shared Value

This is all about human connection at HRM Business Marketing. Connection Fucosed and Connection FIRST.

When employees feel connected to their work and the company, they're more motivated, productive, and committed. The Importance of Connecting with Employees: Business leaders who foster human connections with their employees create a positive workplace culture that encourages employee satisfaction and productivity. This is all about friendly environment in the workplace with empathy. Ongoing Job training Recognition Rewards are the cycle towars continious improvement and Loyal Productive work force that retain with out migration ....assets for the company 

In Business and Marketing, Customer Loyalty Builds Lasting Relationships (and Conversions)




Connecting with Your Customers: The Power of Emotional Marketing


When businesses market their products or services, they usually tend to present a long list of logical reasons why customers should buy from them. But, in fact, they can't just rely on logical arguments and cold facts to convince their customers. That's because emotions play a critical role in driving consumer behavior. That's right, people are more likely to make a purchase when they feel a connection with a brand on an emotional level. So, in this post, I’m going to talk about the power of emotional marketing. I'll explore the science behind emotions and decision-making, and why tapping into those emotions can lead to stronger brand loyalty, higher sales, and better overall business success. Plus, I'll share some examples of how businesses incorporated emotional marketing into their campaigns to create a strong brand identity and connect with their customers in a more meaningful way.

Pooriya K. 

Personalized service is providing customer experiences that are tailored to the consumer's individual needs and preferences. Personalization often makes customers feel more valued, which inspires greater brand loyalty. Priority is not the sale of products or services but satisfying customers' emotional intent ...Listening Caring Honering that converts in the long run into Partnering Refferal and Retaining loyal customer 

Employees and Customers all are human beings, They must be treated on humanitarian grounds. 

Conclusion:

By prioritizing human connection over mere transactions, we can unlock a powerful force for business success, team spirit, and positive change. By fostering friendship, empathy, and a shared purpose, we can build lasting relationships that benefit all stakeholders, leaving a positive impact on the world around us.

We know hearing is caring. Emotional aspects of human nature to address first to satisfy. The next journey begins ... whether customer or team... by nursing the personalized relation with empathy and Helping

For more resources and insight .... Read

Feb 1, 2024

How Retail-Supermarket Sales bottom up Decision Making Boost BEST success

Empower Your Supershop Sales Force: Bottom-Up Strategies for Uncapped Success


Unleash the power of your sales team with bottom-up decision-making strategies. Dive into uncommon tactics for improved customer connection, product knowledge, and sales success. Discover unique approaches to empower your employees and drive bottom-line results. You have to empower them to be self-reliant through professional training company cultures and customer service protocol ongoing job training.... everyday work... a continuous learning and improvement model until zero defects... KAIZEN the Japanese model the secret of competitive success...

Boost retail sales in your supermarket!

Boost retail sales in your supermarket! Unleash the power of your sales team with bottom-up decision-making strategies. Dive into uncommon tactics for improved customer connection, product knowledge, and sales success. Discover unique approaches to empower your employees and drive bottom-line results.



In the rapidly changing dynamic world of business, the implementation of effective sales strategies has become essential for companies to thrive and achieve their goals. These strategies act as catalysts in driving revenue growth and securing organizational triumph. To maintain a competitive edge, businesses need to continually adapt their approach and embrace strategies that empower their sales teams to succeed. 

Nowadays I am going on a consultancy on Physical Super Shop. I have taken the SalesTeam business development know-how in writing. After that, I met with them to know more better. 

To build a successful sales strategy, one must first identify and target the appropriate prospects at its core. Conducting extensive research is crucial to fully comprehend the characteristics of the ideal customer profile. By identifying and targeting those who are most likely to gain from our product or service, we can divert our attention towards this specific audience. Increasing the likelihood of conversion is possible by aligning our efforts with their needs, thereby allowing personalized messaging and tailoring of the sales approach.

One month's research findings I proposed FOUR phases of a Direct Marketing Campaign and submitted for the CEO's approval to implement the same...


Due to geographic location and considering other factors I am thoughtful of going on some direct marketing campaigns:
  1. Direct one-on-one school visits and School Guardian Campaign: In most cases, guardians bring their children to KG, Junior High schools. After that, they spent time from 9 AM -1 PM until Ding Dong... by shopping Gosshing and so on... easy access to nearby 1+ kilometers earmarked best 16 schools out of 106...
  2. Second Phase Housing Society Campaign: 3 highrise buildings on both sides of the super shop building West facing south side 13 &14 storied flats 108, Super shop Premise 14-floor flats 56 approx and north 10 the floor 40 flats
  3. Third Phase- Remarketing: Registered/Card Holder Customer sends emails, SMS on WhatsApp, and Call
  4. Direct TeamSales Phase Four: SalesTeam manages the order from their friends & Family, neighbors, online whatever making direct delivery that they get a percentage and extra source of income generation opportunity to encourage them...



Forget Top-Down! How Supermarket Salesmen Can Drive More Sales with Bottom-Up Decision-Making


SalesTEAM they are the legal representative of the company and the bottom line of Marketing that bridges the gap between customer and company. Freedom and opportunity give them windows and avenues to grow and develop everyday learning from interaction and their mistakes.

Limitations and common Accounting concepts:

Business is a going concern. The company consists of fixed costs Electricity, Salaries, facilities, and more whether you sell or not... If it generates sell it will earn a profit that covers and narrows down your fixed expenditures... the more sales the more you will earn revenues...

If the management is stuck up with operations cost on selling price (low turnover on sales will lead to high price in the market that will have a negative impact).

So, the ultimate goal is to bring all customers under the umbrella of the super shop...in the long run, it will cross breakeven and generate profit...


Conclusion:

Marketing is the total of communications HONEYMOON results.


“CUSTOMER IS KING”




Whatever the strategy Plan decision-making is the main and ultimate 

TOTAL CUSTOMER FOCUS is the matter. CUSTOMER IS ROYAL and trained your people keeping in mind that the customer must need royal welcome and treatment ever...

TREAT THE CUSTOMER LIKE ROYALTY, AND ROYAL WAY… More Than a Sale: Building Relationships for Loyal Customers and TEAM

Forget the quick pitch and transactional approach. Sales success in today's landscape hinges on building enduring relationships with your clients. It's not just about exchanging goods for money; it's about understanding their business and becoming a trusted advisor.

Dive Deeper to Build Trust:

  • Seek to understand, not just sell. Invest time in comprehending their specific challenges and goals. Ask insightful questions and actively listen to their responses. This builds trust and shows you genuinely care about their success.
  • Tailored solutions, not a one-size-fits-all approach. Identify pain points and craft solutions that address their unique needs. This demonstrates your expertise and positions you as a valuable partner.
  • Nurture the relationship over time. Don't disappear after the initial sale. Stay connected, offer ongoing support, and celebrate their wins. This fosters loyalty and turns one-time clients into brand advocates.

Unlocking the Power of Active Listening:

Your most potent tool? Active listening. By truly hearing your prospect's concerns and aspirations, you gain invaluable insights.

  • Ask focused questions that delve deeper than surface-level needs.
  • Pay attention to unspoken cues like body language and tone.
  • Summarize and clarify to ensure understanding and build rapport.

This approach doesn't just improve the sales conversation; it lays the foundation for a meaningful partnership, leading to more sales and loyal customers who sing your praises.

Remember: Selling is more than a transaction; it's about building lasting connections that benefit both you and your clients. By actively listening and tailoring your approach, you'll unlock the true potential of sales and cultivate a community of loyal supporters.

For reference and professional topics READ MORE