Empower Your Supershop Sales Force: Bottom-Up Strategies for Uncapped Success
- Direct one-on-one school visits and School Guardian Campaign: In most cases, guardians bring their children to KG, Junior High schools. After that, they spent time from 9 AM -1 PM until Ding Dong... by shopping Gosshing and so on... easy access to nearby 1+ kilometers earmarked best 16 schools out of 106...
- Second Phase Housing Society Campaign: 3 highrise buildings on both sides of the super shop building West facing south side 13 &14 storied flats 108, Super shop Premise 14-floor flats 56 approx and north 10 the floor 40 flats
- Third Phase- Remarketing: Registered/Card Holder Customer sends emails, SMS on WhatsApp, and Call
- Direct TeamSales Phase Four: SalesTeam manages the order from their friends & Family, neighbors, online whatever making direct delivery that they get a percentage and extra source of income generation opportunity to encourage them...
Forget Top-Down! How Supermarket Salesmen Can Drive More Sales with Bottom-Up Decision-Making
Limitations and common Accounting concepts:
Business is a going concern. The company consists of fixed costs Electricity, Salaries, facilities, and more whether you sell or not... If it generates sell it will earn a profit that covers and narrows down your fixed expenditures... the more sales the more you will earn revenues...
If the management is stuck up with operations cost on selling price (low turnover on sales will lead to high price in the market that will have a negative impact).
So, the ultimate goal is to bring all customers under the umbrella of the super shop...in the long run, it will cross breakeven and generate profit...
Conclusion:
Marketing is the total of communications HONEYMOON results.
“CUSTOMER IS KING”
Whatever the strategy Plan decision-making is the main and ultimate
TOTAL CUSTOMER FOCUS is the matter. CUSTOMER IS ROYAL and trained your people keeping in mind that the customer must need royal welcome and treatment ever...
TREAT THE CUSTOMER LIKE ROYALTY, AND ROYAL WAY… More Than a Sale: Building Relationships for Loyal Customers and TEAM
Forget the quick pitch and transactional approach. Sales success in today's landscape hinges on building enduring relationships with your clients. It's not just about exchanging goods for money; it's about understanding their business and becoming a trusted advisor.
Dive Deeper to Build Trust:
- Seek to understand, not just sell. Invest time in comprehending their specific challenges and goals. Ask insightful questions and actively listen to their responses. This builds trust and shows you genuinely care about their success.
- Tailored solutions, not a one-size-fits-all approach. Identify pain points and craft solutions that address their unique needs. This demonstrates your expertise and positions you as a valuable partner.
- Nurture the relationship over time. Don't disappear after the initial sale. Stay connected, offer ongoing support, and celebrate their wins. This fosters loyalty and turns one-time clients into brand advocates.
Unlocking the Power of Active Listening:
Your most potent tool? Active listening. By truly hearing your prospect's concerns and aspirations, you gain invaluable insights.
- Ask focused questions that delve deeper than surface-level needs.
- Pay attention to unspoken cues like body language and tone.
- Summarize and clarify to ensure understanding and build rapport.
This approach doesn't just improve the sales conversation; it lays the foundation for a meaningful partnership, leading to more sales and loyal customers who sing your praises.
Remember: Selling is more than a transaction; it's about building lasting connections that benefit both you and your clients. By actively listening and tailoring your approach, you'll unlock the true potential of sales and cultivate a community of loyal supporters.
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