Sep 6, 2020

How sales is the life of any business

Sales are the bottom line of any business that infuses blood into the whole organ. Through operations, it works as Lifeline to transform the whole process into the blood to attain GOAL ROI …. +X

 

Role of a salesperson in an organization


Transitional, transactional, and transformational sales performance...

And Sales executives are the key point of contact between an organization and its clients: answering queries, offering advice, and introducing new products. Their work includes: organizing sales visits. Demonstrating and presenting products. Establishing new business…

 

Abstract:

Common sales job types- Sales representative, Executive, SDR, Sales AE, outside salesperson, Sales Manager, Regional Manager, Director of sales, Vp of sales, etc.

Base plus commission and other incentives starting 50k to six-digit…

Recently I have been selected and shortlisted for the second phase of a video interview for the position of and sales executive with a tech apps company in the USA.  The total yearly package is $54k

Common Sales Executive Job responsibilities include:

Conducting market research to identify selling possibilities and evaluate customer needs. Actively seeking out new sales opportunities through cold calling, emailing, networking, and social media. Setting up meetings with potential clients and listening to their wishes and concerns- in short, a communicator to drive sales..


Discussion:

Conducting Market research- deep dive to know more…

 

Huge data-driven plan and strategies, to collect huge amounts of information, and properly analyzed to interpret the results. To creating and implementing effective campaigns - use these numbers to demonstrate to clients exactly how much the difference the services make in terms of the company's bottom line.

 

To earn money at the end comes through sales at large. I am not ignoring other and impotent functions of Management and marketing. But as the subject matter of this post my focus on sales reasons why I am highlighting and giving emphasis on.

Marketing Promotion Branding TEAMS all efforts – planning strategy Creative thinking brainstorming all together bundled and put into sales funnel or blender to extract money or juice.  Foodstuffs eat put into the mouth to stomach that create lifeblood cells… 

 

What do you mean by sales?

A sale is an exchange of money for goods, services, or other property. In accounting, net sales refer to the operating revenues earned by a company by selling its products or services.

 



How important are sales in a business?

 

Sales play a key role in the building of loyalty and trust between customer and business

During sales interactions, encouraging the customer to recommend a friend or give positive feedback can have an impact on the growth of the business through increased brand awareness and sales process guide or channel, tunnel or funnel

 

What is funnel?


Guide or channel (something) through or as if through a funnel.

Your sales pitch is arguably the single most essential piece of your sales process. It's your mission, brand statement, business card, and company persona, all rolled into a brief, persuasive presentation.

Marketers need to be able to think of new and exciting ideas to appeal to their clients and to the target demographic to keep from becoming stale. From having an eye for design to coming up with amusing concepts, the ability to think outside the box is crucial.

IN form of writing, from crafting ad copy to creating scripts or phone conversations, creating multimedia campaigns, understanding design, and having a general sense of who the end-user is and what they want. Buyer’s persona and Helping friendly passion matter now a day’s other than masterminded sales closure philosophy.

To create loyal customers it is necessary to feel them homely and foster a friendly environment. Humanization of communication with customers is a must…

In the long run, they became the source of LOYAL partner Word of Mouth Referral 

Verbal communication is important as well, both for positions that involve speaking directly with potential buyers and those that do not. Since marketing is often a team effort, marketers must be able to communicate effectively within their own team and within their company.

Huge data-driven plan and strategies, to collect huge amounts of information, and properly analyzed to interpret the results. To creating and implementing effective campaigns - use these numbers to demonstrate to clients exactly how much the difference the services make in terms of the company's bottom line.

 

Brand management and a digital presence are an essential part of nearly any modern business. Social media platforms provide a company with the opportunity to gain attention and build brand loyalty with consumers with no outside spending required.

 

Customer-first and Customer obsessed always matter. But not madness, relevance is the KEY to UNLOCK REVENUE!

For most companies, getting the customer experience right looks easier than it is, and many of them believe they are already doing a good job. In our daily experience, however, we often see a large gap between the experience customers expect and what is actually delivered. But why is this case? What are the major challenges we are seeing out there today?

By utilizing and combining some of the above marketing communication tools, you will be able to deliver your brand’s message clearly, loudly, and with more transparency. Communicating with your audience will help you build your brand in the future. Therefore, streamlined marketing communication campaigns and solutions can definitely improve your sales and brand image.

 

The core value Goal Focus Policies Strategies Creativity Thriving Challenge whatever the ultimate is the closure of the sale… the bottom line…the feet of a man to move forward to continue…


Management Thinker: Philip Kotler—Father Of Modern Marketing and a foremost expert on strategic marketing. Kotler said that “Purpose” is very important like the other 4P’s product, place, price, and promotion. Lately added that the 5P’s. “P” The purpose of most businesses is to earn money that is revenue through performance. Business is going concerned and performance to transform your business do-following goal to money the REVENUE is crucial to success!


 



Character REVENUE that infuses blood to the organ of any business- and ultimately about delivering solutions to these end the most important issue in an industry that is absolutely critical- Marketing Strategy & LEADING! To LEAD communicate with the inside and outside total stakeholders… here we talk about customers

 

Importance of Customer Experience

 Customer is KING

Remarkable customer experience is critical to the sustained growth of any business. A positive customer experience promotes loyalty, helps us retain customers, and encourages brand advocacy. Today, customers have the power, not the sellers.

1. Customer satisfaction is more important now than ever before

2. New shoppers are more likely to turn into loyal customers

3. A community of customer advocates is such a powerful tool

Word of mouth is one of the most powerful tools a company can wish for today. The truth is, 84% of consumers do not trust adverts anymore. People are now seeking third-party validation when making an online purchase.

And that’s why customer advocacy is so important.

4. standing out is no longer an issue

Customer feedback has become an invaluable tool. If customers couldn’t openly access other people’s experiences with a brand, they would need to look elsewhere quickly to build confidence. 88% of consumers read reviews to determine the quality of a business’s customer experience.

5. Trusted relationships are so important in uncertain times

 




In a world where we are being touched by hundreds of brands and adverts every day, how can you build a strong relationship with your consumers?

Through communication tools, we can build strong bondage with our customers.

What Are Marketing Communication Tools?

·         Advertising & Sales Promotions.

·         Social Media.

·         Direct Mail & Catalogs.

·         Email Campaigns & Newsletters.

·         Trade Shows, Webinars, & Seminars.

·         Social Media – Direct Message (DM) ...

·         Instant Message (IM) ...

·         SMS Text Messaging. ...

·         Email Marketing. ...

·         Direct Email. ...

·         Blogging. ...

·         Voice Calling.

 

 

Why communication?

To drive traffic!

 

Why drive traffics?

 

To process and convert

 

Convert to what?

Customer

 

Customers do what?

 To Sales

 

Sales do what?

To make money (P) the ultimate purpose of any business

 

So all business ventures ultimate goal is to drive revenue or ROI…the +ROI is the Profit or revenue earned from the total operations AT the END OF A given period of time.

 


Anatomy of the sales funnel

STEP 1 – LEAD GENERATION

STEP 2 – TURN LEADS INTO PROSPECTS

STEP 3 – TURN PROSPECTS INTO CUSTOMERS

STEP 4 – RETARGET FOR REPEAT SALES

Retain or retention Brand loyalty Partnership Fan Referral

 

The stomach is a funnel to create blood cells

The stomach is the main food storage tank of the body. ... Inferior to the body is a funnel-shaped region known as the pylorus. ... The submucosa is made up of various connective tissues, blood vessels, and nerves. ... Parietal cells found in the gastric pits of the stomach produce 2 important secretions: ...

Sales Funnel is also a generator storage tank of the business TOP-MIDDLE-BOTTOM shaped to create an additional $$$ through operations or +ROI.

 

Conclusion:

Sales personnel are the middleman representative, agent, broker, the messenger of a business.

They are the key point of contact between an organization and its clients AND RETAIN. 

The Brand voice, face, ambassador of the compaNY, AND LIGE OF ANY BUSINESS

They transformed the total company process by doing the following professionally the upper hands and communicating with customers as bridge the gap… and should be MUTITASKER/PROFESSIONAL:

·         Creative Dynamic Challenger Team player Data-driven and company and customer-focused, obsessed. Tech and BIZ savvy to co-opt with the dynamic agile world…

·         They how to love sales they take the challenge through performance to transform business grow

·         Proficient in communication and using all necessary tools if needed where and when needed

·         They are the SMART pro-follower of the company goal to drive revenue.

·         Stomach having with acid to process food into blood… so must be gone through acid tests

·         Aptitude for collaborating TEAM BUILDING, customer FOCUSED and develops a cohesive plan for engaging customers, increasing sales, and expanding customer base, and new business

·         CAN develop SEM SEO EM-contents, articles, social media posts to build brand visibility.

·         Adept in designing, developing, and implementing digital marketing campaigns, driving site traffic, and increasing conversion rates, Funnel Building to generate LEAD and Sales

·         Talent in prospecting, qualifying selling & closing to drive sales I Can Prospect new- old customers through outreach (email, cold-calling, LinkedIn social selling, FB groups, etc.)

·         MS Office and G-Suite (Keyword planner, Adword Express, docs, sheets, etc) user, and competent with CRM CMSs & Project Management tools (ZOHO, Hubspot, Wrike, etc).

·         Face BOOK Ad Manager, Google Ad Manager, SemRush, Collaboration Automation Apps, Canva Hoots Suite, Hub spot CRM, Mill chimp, Gmail, Drive PLUS soft skills

 

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